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Tag: digital
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Ten tips for marketing your audiobook
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The Fuzzy and the Techie: Q&A with author and venture capitalist Scott Hartley
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The ten stages of book production
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Ten steps to marketing your self-published book
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Publisher tipsheet: Strathmore Publishing’s Nicholas Jones on audiobooks
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Q&A with Richard Anderson, Flaptraps Art
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Q&A with Joanna Penn of The Creative Penn, Author and Entrepreneur
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Q&A with Laura Russell, Publishing Training Centre
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Q&A with David Prest, MD of Whistledown Productions
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From Concept to Cover: Hell Hath No Fury Like an Author Scorned by Mark Ecob
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Q&A with Shazam’s Jeremy LoCurto
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The New Merchandising
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It used to be so simple. Months before publication, in retail chain head offices up and down the land, publishers and booksellers between them would decide on the range of books that constituted the Christmas bestsellers. Some negotiating, horse trading and promotional spend later, from early October through to 24th December, the books you would see front of store tended to be a permanent fixture. Whether they were selling particularly well or not.