Q&A with Publisher of BlueBird Imprint Carole Tonkinson

We spoke to Carole Tonkinson, Founder and Publisher of Pan Macmillan's Bluebird: Books for Life imprint, which focuses on self-improvement books. Before this, Carole was Publisher for Harper Nonfiction. She gave us a little insight on what she wished she'd known when she started, the massive success of Joe Wicks' Lean in 15, and how magazine publishing affected her approach to book publishing.