Self-publish your brand's book with whitefox
Brand books play significant and successful roles within larger marketing or client acquisition strategies. Because brand book projects are typically tied to very specific goals, they come in all shapes and sizes, and as always, whitefox tailor the approach accordingly.
Over the years whitefox has collaborated many brands, including Shell, National Trust and ITV amongst others. Projects have included the publication of extensive brand history memoirs, to serious thought leadership, to the conversion of company blogs into complete books. There is no end to what can be done and how we can work with your brand.
By self-publishing your brand’s book with whitefox, you benefit from:
✓ Complete creative control
✓ 100% rights retained
✓ No hidden costs
✓ Access to the very best publishing experts
whitefox worked James Haycock and Adaptive Lab to self-publish 'Bye Bye Banks: How Retail Banks are Being Displaced, Diminished and Disintermediated by Tech Startups and What They Can Do to Survive'.
‘whitefox supported us in publishing 'Bye Bye Banks: How Retail Banks are Being Displaced, Diminished and Disintermediated by Tech Startups and What They Can Do to Survive.' The book sold really well and even a few years later remains a valuable piece of thought leadership. It helped us strengthen the agency's positioning as true experts in our field and has helped significantly grow our client list in financial services. The whole experience was impactful enough for us to come back to whitefox with another, even bigger, book project.’James Haycock | General Manager at Idean UK
whitefox worked with Lisa MacCallum and Emily Brew to self-publish 'Inspired INC.: Become a Company the World Will Get Behind', to release alongside the launch of their new brand Inspired Companies.
‘‘Inspired INC.’ is more than a book – it has enabled us to create what we believe is a new roadmap for 21st century business. Publishing in collaboration with the team at whitefox allowed us to express our perspective on the future and deliver practical answers urgently needed by leaders today. Our book has played a defining role in opening up business and media opportunities worldwide and we know it will continue to form an exciting part of our success for a long time to come. ’Lisa MacCallum | Founder, former Nike vice president
Everything you need to self-publish your brand book
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