Category: Marketing

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Why judging a book by its cover matters: the importance of professional book cover design for independent authors

By Claudia Besant | July 26, 2023

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Book Cover Designer Emma Ewbank on her favourite projects, working with illustrators and standing out from the crowd

By Claudia Besant | July 25, 2023July 26, 2023

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An author’s guide to a successful book event: connect with readers and boost your brand

By Claudia Besant | June 2, 2023June 2, 2023

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BookMachine Events and Client Director Suzanne Kavanagh on how events have changed, planning tips and the key to engaging your audience

By Claudia Besant | May 31, 2023June 13, 2023

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Website Designer Charlotte Duckworth on newsletters, increasing traffic and reflecting the uniqueness of authors

By Claudia Besant | April 25, 2023

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Our top tips for building your author website, with whitefox author Liz Amos

By Kiana Palombo | April 24, 2023April 24, 2023

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Law of attraction: why female memoirs should appeal to all genders

By Claudia Besant | March 24, 2023March 30, 2023

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20 Book Recommendations from Women in Publishing

By Claudia Besant | March 23, 2023March 27, 2023

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Writing consultant and editor Sam Boyce on memoirs, purpose and author-editor relationships

By Claudia Besant | March 22, 2023March 24, 2023

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The women behind the books

By Claudia Besant | March 21, 2023March 27, 2023

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How to win friends and ‘bookfluence’ people

By Claudia Besant | February 27, 2023March 24, 2023

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Colour PR Co-Founder Daniel Freeman on BookTok, promotional strategy and successful non-fiction book campaigns

By Claudia Besant | February 24, 2023February 24, 2023

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The Graphic Novel Renaissance

By Claudia Besant | January 30, 2023March 24, 2023