Category: Case studies

w_1105_h_680 / w_2210_h_1360

The Graphic Novel Renaissance

By Claudia Besant | January 30, 2023March 24, 2023

w_680_h_418 / w_1360_h_837

whitefox Festive Book Recommendations

By Claudia Besant | December 9, 2022December 13, 2022

w_680_h_418 / w_1360_h_837

Inspiring authors: 6 ingenious ways indie authors have promoted their books online

By Kiana Palombo | October 21, 2022January 30, 2023

w_680_h_418 / w_1360_h_837

Owning Your Niche: You Don’t Need Therapy by Alan Lucas

By Kiana Palombo | October 19, 2022October 21, 2022

w_680_h_418 / w_1360_h_837

Publicist and author Natalie Obando-Desai on defining your target readers, promoting in the US and standing out in a saturated market

By Claudia Besant | October 18, 2022October 21, 2022

w_680_h_418 / w_1360_h_837

Creative Consultant and Podcast Host Miriam Robinson on marketing myths, publicity trends and directing The Bookseller Marketing & Publicity Conference

By Claudia Besant | October 17, 2022October 25, 2022

w_680_h_418 / w_1360_h_837

Killing Me Softly: A Little Creativity Can Go a Long Way

By Kiana Palombo | October 16, 2022October 21, 2022

w_680_h_418 / w_1360_h_837

The Tap-Dancing Pigeon of Covent Garden: Marketing to the Little Ones

By Kiana Palombo | October 15, 2022October 21, 2022

w_680_h_418 / w_1360_h_837

So much more than a cookbook: award-winning London gastropub the Bull & Last celebrates its rich history with a book

By Claudia Besant | January 16, 2022February 2, 2022

w_680_h_418 / w_1360_h_837

How James Hoffmann’s bespoke book project achieved over 800 backers on Indiegogo

By Claudia Besant | September 30, 2021September 30, 2021

w_680_h_418 / w_1360_h_837

How WWI boxed set As We Were was privately crowdfunded through a heartfelt email

By Claudia Besant | September 25, 2021November 3, 2021

w_680_h_418 / w_1360_h_837

whitefox works with spinal surgeon Dr Hilali Noordeen to publish his timely manifesto about the state of medicine

By Claudia Besant | July 12, 2021July 27, 2021

w_680_h_418 / w_1360_h_837

How TV presenter Raul Diaz turned a book idea into a broadsheet publicity splash

By Claudia Besant | June 15, 2021June 30, 2021