The staying power of books
In a world where content is quickly created and easily forgotten, books are here to stay. Books are a classic, yet innovative way to market your business. They are beautiful objects that showcase your credibility, encourage a connection between you and your audience, and, more importantly, are effective tools to build awareness and generate sales.
What's in your free guide?
As specialist bookmakers for brands and experts, we know how to launch a successful business book. In this guide, we’re going to tell you how you can boost your brand and add prestige (and sales) to your business by creating a book.
This guide will talk you through:
✓ Step-by-step instructions on how to write your business book
✓ Case studies from successful business book authors
✓ Expert advice on using a book as an innovative marketing tool
About the author
John has been involved in publishing for more than thirty years. He held senior positions at Penguin and at HarperCollins, running sales, marketing and publishing divisions including the 4th Estate imprint and their stable of award-winning authors such as Hilary Mantel and Jonathan Franzen. He co-founded whitefox in 2012 on the principle that the future of successful publishing would be based upon creative collaboration with the very best freelancers. Nothing that has happened since has dissuaded him of this view.
‘The best part of what I do is getting the opportunity to work closely with inspiring people. Taking their vision, their voice, their stories and turning that into something that can be shared with everyone in the form of a beautiful book is a really exciting process. It's great to see the finished results and how successfully our clients are using their books to spread the word about their businesses.’John Bond, CEO, whitefox Publishing
It’s never been easier to write a book
We work with brands, thought leaders and experts to create beautiful bespoke books. From editorial and design to sales and marketing, we can support your through every stage of the publishing process to ensure you are proud of the end result. Chat to us today about a book project for your brand.